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Category: Shopify Data Layer

Complete GA4 eCommerce Tracking on Shopify with Google Tag Manager

Dashboard view of Google Analytics GA4 eCommerce tracking on Shopify with Google Tag Manager showing a successful purchase event.

Are you struggling with inaccurate sales data? This guide provides a complete walkthrough on implementing server-accurate GA4 eCommerce tracking for Shopify using Google Tag Manager and Custom Pixels.

Fix “Additional Scripts Deprecated”: Setup Shopify Custom Pixel Data Layer

Guide to fixing the Shopify Additional Scripts is Deprecated error by setting up a Custom Pixel Data Layer for accurate Google Ads and GA4 tracking.

The Shopify Checkout Extensibility Update has deprecated “Additional Scripts,” potentially breaking your tracking setup. This guide provides a complete walkthrough on using Customer Events and a Custom Pixel Data Layer to restore accurate data collection for GTM and GA4.

an ROI-Driven eCommerce Tracking Specialist.
I empower eCommerce brands with accurate, reliable data from Facebook CAPI, GA4, and Google Ads, helping them stop wasting ad spend and grow profitably.

  • 30 N Gould, Sheridan, WY, 82801, USA

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