The Challenge
L’Archerot, an ecommerce brand selling fishing accessories, faced high cart abandonment and low conversion rates from Google Shopping ads.
The Solution:
- Restructured Google Shopping campaigns for better targeting.
- Implemented dynamic remarketing to re-engage potential buyers.
- Optimized product titles & descriptions for higher click-through rates.
- A/B tested landing pages to enhance conversions.
The Results:
✅ 45% Increase in Sales
✅ 20% Reduction in Cart Abandonment
✅ 30% Boost in Conversion Rates
